Ideas Brought to Life

A selection of projects across humanitarian, sports, entertainment, and consumer brands — global campaigns, design systems, product work, and a few things nobody had tried before. Each one includes what the problem was, what I did, and what happened.

Integrated Campaign Management; Corporate Partnership Relations; Creative Direction

Every Number Has a Story

Integrated Campaign Strategy | AI Design & Personas (Gracie AI) | Public Relations & Stunt Execution

Gracie AI: Tech-Driven Social Impact

Brand Strategist & Creative Director; Systems Architect; Global Design Lead

Beyond the Style Guide: Strategic Brand Evolution for Global Leaders

Product Design | Localization

Bringing Order to Urgency: Creating a UI Kit for a Global Organization

Product Design | Localization

Strategic Social Content & Design

Integrated Campaign Management; Policy Advocacy & Influence; Data Visualization & Reporting

Strategic Foresight: The 2024 Emergency Watchlist

Event Design + Production | Sponsorship Activation

The Power of Experiential Marketing

Integrated Campaign Management; Corporate Partnership Relations; Creative Direction

Every Number Has a Story

Integrated Campaign Strategy | AI Design & Personas (Gracie AI) | Public Relations & Stunt Execution

Gracie AI: Tech-Driven Social Impact

Brand Strategist & Creative Director; Systems Architect; Global Design Lead

Beyond the Style Guide: Strategic Brand Evolution for Global Leaders

Product Design | Localization

Bringing Order to Urgency: Creating a UI Kit for a Global Organization

Product Design | Localization

Strategic Social Content & Design

Integrated Campaign Management; Policy Advocacy & Influence; Data Visualization & Reporting

Strategic Foresight: The 2024 Emergency Watchlist

Event Design + Production | Sponsorship Activation